Cenex-LCV

Cenex LCV Event Innovate UK

Overview

Celebrating 15 years of Cenex-LCV, the organisers of the leading industry event, which is co-located with Cenex-CAM, appointed us in March 2022 to manage its PR and social media for a contract period of 3 years.

While offering hands on assistance at the event itself, the Interdirect team provide ongoing PR and social media support all year round, working with Cenex and its supporting partners to secure long-term media partnerships, promote the innovative technologies and insights from exhibitors and seminar programme themes to create new and exciting content which is amplified across the target press and social media platforms.

Broadcast interview at Cenex's Low Carbon Vehicle Event

We Delivered

  • Press releases & articles
  • Trade media partnerships
  • Broadcast coverage
  • Media centre management at event
  • Social Media Management
  • Coverage & engagement analysis

Results

During our inaugural year of supporting the Cenex team at the internationally renowned event, we secured the attendance of over 70 members of the media, securing national, trade and broadcast coverage.

“We selected Interdirect to support us based on their appreciation of our aims, their understanding of our event through prior work with exhibitors at past Cenex-events and their forward-thinking approach.”

Olivia Smith, Events and Marketing Manager at Cenex