ID launches new website for MK Dons SET

Mon 6 Feb 2017 - posted by Jessica Wagstaffe

MK Dons Sport and Education Trust (SET), the independent charity aligned to MK Dons Football Club, has launched a brand new website, in a bid help raise the awareness of what the charity organisation can offer the local community.

The brand new site, designed and built by Interdirect, provides greater accessibility and is a mobile friendly platform for visitors to easily explore what SET can offer the local community. Consistent with MK Dons SET’s objective to engage and work with the local community, dynamic images of people from across the region participating in successful SET ventures populate the new website.

Alongside a whole host of impactful changes, the newly developed site includes an updated course/activity finder, to help guide the user to the most appropriate course for their individual requirements. An activity calendar on the home page provides users with at-a-glance information on the days planned activities, helping to reduce internal administration.

Through full engagement with the community, MK Dons SET delivers innovative grassroots programmes in the core areas of; Education, Health and Wellbeing, Football Development, Social Inclusion and Community Delivery. This structure, coupled with their ability to create mutually beneficial partnerships, ensures the charity organisation has access to even the most hard to reach members of the local community, and beyond.

Both fun and innovative, each programme is designed to deliver clear health messages and improve educational attainment, while instilling confidence, self-esteem and communication skills. The newly improved website clearly illustrates each of the programmes, while offering simple navigation for each group, from adults to children and schools.

John Cove, SET Chief Executive said of the new website: “For an organisation like ours we really need a web presence that ensures the customer journey is as simple and effective as possible, this ultimately raises engagement and participation.”

“Out of the companies we spoke to, Interdirect really took the time and trouble to understand our organisation and, as a result, we now have a website that we are really proud of! Their customer service was second to none and the end project was delivered on time and on budget and is now showing great results. What more can you ask for?”