Interdirect is pleased to announce the win of a new website for Bracknell.com; the retail and consumer website for Bracknell town centre.
The town centre needed an agency that could deliver a website to support the needs of various target audiences, including retailers, shoppers and regeneration partners.
The website hopes to attract more visitors, increase the dwell time of shoppers and encourage them to spend more when they visit the site, by promoting the many events and offers available at Bracknell town centre.
Interdirect used its advanced content management system (CMS), SiteMachine to design, develop and host a website that is modern, accessible and interactive, which promotes the retail offering in Bracknell.
Nicholas Mann, founder and managing director of full service agency, Interdirect says: “The Bracknell town centre website is a welcome addition to our growing portfolio of clients in the retail sector. Interdirect now works with 28 shopping centres throughout the UK and internationally, providing websites, mobile applications, LookBook, online marketing, PR, touch screen technology and wayfinding solutions.
”Rob Morris, general manager of Bracknell Regeneration Partnership said, “We are delighted to be working with Interdirect and to now have a dynamic new website that gives us a fresh look, improved functionality, a better user experience and serves the needs of Bracknell town centre.
”We would love your feedback on the new website, visit www.bracknell.com and let us know what you think?