by : Lottie Quinn
07:50 29 June 2011
Interdirect is pleased to announce the win of a new SEO account for St David’s shopping centre in Cardiff. The account will focus on driving traffic to the centre’s website, which is designed and developed by Interdirect. The new SEO account will significantly increase the footfall to Cardiff's leading shopping centre.
The vision of St David’s was to create a destination with a unique shopping, leisure and cultural experience and the centre has, over the past 2 years, helped Cardiff to become a leading European destination. As such St David’s audience is now growing and is looking to widen its catchment area to the rest of the UK and establish St David’s still further as a one of the country’s top destination shopping centres.
The SEO campaign aims to facilitate this through strategic and comprehensive optimisation of the website and an increase in traffic and awareness, which will lead to a rise in footfall for this already hugely successful retail destination.