Monday saw the Mashable and 92Y conference get into full swing in New York.
The summit was aimed at utilising social media to achieve the UN’s Millennium Development Goals (MDG’s) set to be completed by 2015 to solve key problems in the developing world such as gender inequality and child mortality.
Instead of merely understanding the incremental changes social media can bring, the summit aimed to address the global power of social networks to act as a catalyst for new ideas and initiatives that might help bring about social change.
The speakers at the event all had an acute understanding of the power which innovation and communication yields and the ability it has to change the world – a belief demonstrated perfectly when 24 year old Mashable founder Pete Cashmore interviewed American Media moghul and creator of CNN, Ted Turner.
The Cable News Network was the first channel to provide 24-hour television news coverage in the US and in so doing entirely altered the way the global community, especially business, viewed the world, as news came thick and fast from situations across the globe – not only bringing the world closer together but making it more interdependent.
Social Media and initiatives like Mashable have taken up the baton of innovation in communication as they continue this stream of information and help to facilitate an even closer global community and this summit aimed to utilise this global community for change and social good not just social interaction
The results of the conference are yet to be seen but some glimmers of progress emerged in the conference itself such as when Facebook Co-founder Chris Hughes announced he was already in the process of developing a social network specifically aimed at connecting non-profit organisations, who knows what other social good will emerge from this event.
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