Finance for the Future Website

The Brief

The Finance of the Future Awards 2012 have been developed and organised by NatWest, ICAEW and The Prince’s Accounting for Sustainability. The awards will recognise those organisations that have changed their corporate behaviour to embed business sustainability at the heart of their organisations, supported by the finance function.
As part of the awards launch the organisations wanted an interactive website, where businesses could find further information about financial sustainability, get details about the awards, including the judging panel and categories, and enter the awards online.

The Solution

Full service agency Interdirect was able to utilise version 5 of its advanced content management system (CMS), SiteMachine, to design and develop the Finance for the Future Awards 2012 website. The website was built with Search Engine Optimisation (SEO) in mind and ease of content management for administrators. Interdirect’s online marketing specialist was brought in to provide SEO and Pay Per Click (PPC) services on the new website.


The Result 

Interdirect’s dedicated full service team turned the project around in a short space of time creating a website the client was really happy with, which projected a professional, modern image for the awards programme.
Businesses can find information on the categories and criteria for awards, details on the judging process, and an online entry form on the new website. There is also a countdown clock to entry deadline on the homepage, as well as a ‘Business Leader or Eco Warrior’ video staring, among others, Theo Paphitis, Deborah Meaden and Sir Richard Branson. 


Client Testimonial